There’s something about the Parisian chic style that has a certain je ne sais quoi. And in a world where trends move quickly and fast fashion rules, there’s Amour Vert.

Amour Vert is the brainchild of husband and wife team Christoph Frehsee and Linda Balti. This eco-conscious brand has a simple concept: you buy a tee and they plant a tree. With a focus on sustainability, they strive to reduce waste while still producing high-quality items.

A color palette of neutrals, solids, and stripes done in a blend of feminine blouses, flowy dresses, and of course, their signature oh-so-soft drapey knits in Tencel, Modal, and cotton, epitomize the Amour Vert aesthetic. While there are a few seasonal styles and colors, for the most part, basics are the core of their collection. Just like the Parisian chic style, they designed these classic seasonless pieces for people to keep for a long time.

While their designs have that European flair, their materials and production take place locally in San Francisco and Oakland. With brick and mortar locations popping up throughout the Bay Area, Frehsee and Balti are taking the fashion world by eco-conscious storm.

Daiso hat (similar) | Amour Vert tee | Urban Outfitters shorts (similar) | White Mountain espadrilles (similar) | vintage Dooney & Bourke (similar) | vintage belt (similar) | compass necklace (similar)

Labor Day marks the unofficial end of summer as well as any white wearing business, so I decided to take my Amour Vert tee out for a nautical spin, from front to back.

A deep V + super soft material = a versatile striped basic worn two ways. Whether it’s a figure-elongating, décolletage revealing effect I’m after or an unexpected exposed sexy back, we can all agree that eco-conscious fashion is always chic no matter how you wear it. C’est bon!

Daiso hat (similar) | Amour Vert tee | Urban Outfitters shorts (similar) | White Mountain espadrilles (similar) | vintage Dooney & Bourke (similar) | vintage belt (similar) | compass necklace (similar)